Cookie Policy

Effective Date: December 27, 2024
Last Updated: December 27, 2024

What Are Cookies?

This Cookie Policy explains what cookies are, how we use them, the types of cookies we use, the information we gather through cookies, how that information is used, and how you can manage your cookie settings.

Cookies are small text files that store small pieces of information on your device when a website is loaded in your browser. These files help the website function properly, improve security, enhance the user experience, analyze website performance, track ad effectiveness, and identify areas for improvement.

How Do We Use Cookies?

Like most online services, our website uses both first-party and third-party cookies for various purposes.

First-Party Cookies: These are essential for the website to function correctly. They do not collect personally identifiable information about you.
Third-Party Cookies: These are used to understand website performance, analyze how you interact with the site, maintain security, provide relevant advertisements, and enhance your user experience. Third-party cookies also help make future interactions with our website faster and more efficient.

Additionally, we use specific cookies for analytical and ad tracking purposes.

Google Click Identifier (gclid): The gclid cookie stores a unique identifier when you click on one of our Google Ads. This helps us measure the performance of our advertisements by tracking conversions and understanding user interactions with our site after arriving via an ad. The gclid cookie is stored for 30 days, playing a critical role in enhancing your experience by enabling us to provide more relevant advertising and make continuous improvements to our services.
Google Analytics: We also use Google Analytics to collect information about how visitors interact with our website. Google Analytics cookies track data such as pages visited, time spent on the site, and other user behaviors. This helps us analyze website performance, optimize the content we provide, and improve user experience. The data collected is anonymized and does not directly identify any individual.

Types of Cookies We Use

We use various cookies to enhance your experience. These include, but are not limited to:

Essential Cookies: Required for the core functionality of our website, such as logging in or accessing secure areas.
Analytics Cookies: Help us measure and analyze visitor behavior on our website to improve performance.
Advertising Cookies: These include the gclid cookie, which enables us to evaluate the effectiveness of our Google Ads campaigns by tracking user actions post-click.
Performance Cookies: Enhance the speed and functionality of the website for a better user experience.

For more details on the specific cookies we deploy and their purposes, please reach out.

Manage Cookie Preferences

You can manage your cookie preferences at any time, where state law requires, by clicking the Cookie Settings button located in the bottom left corner of the screen. This button allows you to revisit the cookie consent banner, modify your preferences, or withdraw consent altogether. Please note the button is available only in regions where applicable regulations mandate cookie consent.

Additionally, you can manage or delete cookies through your web browser’s settings. Below are links to documentation on how to do this for popular browsers:

Chrome: How to manage cookies
Safari: Manage cookies in Safari
Firefox: Clear cookies and site data in Firefox
Internet Explorer: Delete cookie files in Internet Explorer

If you use any other browser, please refer to its official support documentation for instructions on managing cookies.

Updates to This Policy

We regularly review and update this Cookie Policy to reflect changes in our use of cookies or applicable legal requirements. Please check this page periodically to stay informed about how we use cookies and protect your data.

By implementing the practices above, including the use of cookies like the gclid for ad performance tracking, we aim to provide you with a high-quality, transparent user experience while respecting your privacy and compliance requirements.

Cookie Policy Generated by CookieYes - Cookie Policy Generator.